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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Order Management and Fulfillment | 18% | - Manage order lifecycle and status tracking - Describe the order decomposition process - Describe integration with third-party ad servers and systems - Configure order items and fulfillment workflows |
| Billing, Invoicing, and Revenue Management | 10% | - Explain integration with ERP and financial systems - Configure billing schedules and rules - Describe revenue recognition and reporting - Describe billing and invoicing processes |
| Sales and Order Capture | 22% | - Configure guided flows for sales processes - Describe the lead-to-order process - Describe order management capabilities - Configure products, bundles, and promotions using Industries CPQ |
| Media Planning and Proposal Management | 22% | - Configure media plans and rate cards - Configure inventory and ad placement products - Describe the proposal creation and management process - Manage proposal approval workflows |
| Audience and Inventory Management | 13% | - Configure rate cards and pricing models - Configure audience segments and targeting criteria - Describe programmatic and direct sold inventory - Describe inventory management and availability |
| Media Cloud and Salesforce Industries Basics | 15% | - Explain how Media Cloud integrates with other Salesforce clouds - Describe the Media Cloud architecture and component relationships - Describe the purpose and capabilities of Media Cloud - Identify Media Cloud products and bundles |
Salesforce Media Cloud Consultant Sample Questions:
1. A b2b advertising publishing company has recently upgraded advertising sales management winter 22 to advertising sales management spring 22. Certain core components have been moved to the media service on the core platform to ensure easier upgrades. Which set of components are delivered as part of the managed package?
A) omniscript definitions, CPQ API's, apex classes, lightning web components
B) flexipage, custom labels, data model, media service
C) flexipage, custom labels, velocity integration settings, custom layouts
D) omniscript definition, cpq api's, flexipages, custom labels
2. A media cloud customer utilizesindustries order managements to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external system, such as inventory management for reserve/assin ad placement, ad servers, and a billing system for invoicing. Which two guidelines should a consultant follow when desinin an orchestration plan to external systems?
A) create a master end-to-end plan to sequence the major milestones of all orders
B) fully describe all commercial product entities using product attributes.
C) create separate orchestration plan definitions for provisioning , logistics, inventory, and/or billing
D) use a single swim lane or orchestration plan for all callouts to all external systems
3. A digital publisher wants to integrate its google ad manager (GAM) server with advertising sales management (ASM). Which set of object need to be populated in this scenario?
A) adserver,ad server application, and ad server advertiser
B) adserver,ad server account, and ad server advertiser
C) ad server, ad server application, and ad server user
D) ad server, ad server account, and ad server user
4. Aconsultant needs to see the performance trend of the ad inventory sold in june of the last five years and use this information as input for campaigns next june. Which two optional add-on salesforce reporting components can be coupled with media cloud advertising sales management to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
A) tableau
B) CRM analytics
C) ad manager
D) marketing cloud intelligence
5. Which out of the box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?
A) QuoteGroup
B) quoteProductRollup
C) QuoteMember
D) QuotePricingAdjustment
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: A,C | Question # 3 Answer: C | Question # 4 Answer: A,B | Question # 5 Answer: A |
