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Oracle 1Z0-1032-26 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Campaign Management | 25% | - Message design and Responsys Personalization Language (RPL) - Preference centers and forms - Creating and managing campaigns |
| Topic 2: Account Administration and Setup | 20% | - Security and access management - Domain and deliverability setup - Account configuration and initial setup |
| Topic 3: Data Management | 25% | - Profile lists and data model - Data imports, exports, and Connect integration - Filter Designer and audience segmentation |
| Topic 4: Program Automation | 20% | - Multi-wave and triggered messaging - Program testing and deployment - Program Canvas workflow design |
| Topic 5: Reporting and Integrations | 10% | - API and third-party integrations - Standard and custom reports - Troubleshooting common issues |
Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:
You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?
- A. Create a Non-Competitor Program using Program Designer.
- B. Periodically run the scrub utility and delete all email addresses from your competitor's domain.
- C. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
- D. Search the list for the domain name of the competitor and select the block option for each user that is found.
Correct Answer: B 🗳️
Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choose three.)
- A. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
- B. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
- C. Minimize complaints and bounces to establish a good reputation with each ISP.
- D. Send carefully planned content to highly engaged recipients.
- E. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
Correct Answer: A,C,D 🗳️
Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
Which option should you use to handle the soft-bounce problem?
- A. Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.
- B. Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.
- C. When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.
- D. Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.
Correct Answer: C 🗳️
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)
- A. Hard bounce rates are 10% or higher.
- B. The ISP is recording a high number of spam trap hits and complaint rates from recipients.
- C. Recipients are forwarding your emails to everyone in their address books.
- D. Your open rates have dropped somewhat since last month.
- E. Substantial (5%) increase in click-through rates on last week's promotional campaign.
Correct Answer: A,B 🗳️
You were in the middle of implementing a new campaign when you were pulled out of it to handle another priority. You now have time to return to configuring the campaign requirements, but are not sure what requirements you completed and what still need to be addressed.
What steps should you take to understanding the remaining issues that require further configuration in Responsys?
- A. Navigate to the Workbook and click the EMD button.
- B. Navigate to the Workbook and click the Validate button.
- C. Navigate to the Workbook and click the Version Test button.
- D. Navigate to the Version Test screen and click the Workbook button.
Correct Answer: C 🗳️
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